Things like apps, media, or art can be more valuable without taking any more resources. Plus through greater efficiency, the same resources go much further. But it’s often easier to grow by just consuming more, so companies to that since they don’t really care. The sad thing is, I think we can have limitless growth if it’s slow and deliberate and conscious of it’s impact to the planet. But the current system doesn’t incentive that, instead everyone is flooring the growth pedal to catastrophic effect.
Things like apps, media, or art can be more valuable without taking any more resources.
They take energy and memory on the local devices and in the cloud. Uploading and downloading also does. Better software often needs better (new) hardware. The developers take office space and hardware and energy. Do you want me to go on?
The bigger question for my is why growth is supposed to be a good thing. With all the technology, we could work less but on the whole, we work more.
R&D resources are usually small compared to the efficacy improvements they allow. You don’t need advertisement. Though to achieve sustanability , you’d also need a very long life on products and almost complete recycling.
The topic is growth. There is no growth in sustainability. For your company to grow, you need new features, new customers, … People say this is achievable without resources, I doubt it. That’s what I’m saying.
Interestingly, better computer hardware is often actually less physical matter. What’s valuable about computers isn’t the amount of material, it’s the arrangement of matter. That applies to both hardware and software. A phone and that same phone smashed have the same number of atoms. That phone and an equivalent from 10 years earlier are pretty close in number of atoms. My monitors and TVs today are a tenth as many atoms as the ones I had years ago.
Buying a phone every year is still about five times the matter of buying a phone every five years. Also: it is quite cynical to count atoms while children work in cobalt mines. The question of resources is more complex.
It also consumes human labor when people absorb the marketing. This is an externality not accounted for in the cost of marketing, it is large, and it makes resources unavailable for more productive tasks.
Marketing is the distribution of information. Its value is not just a trick or something. You can argue we’re over valuing it, but it’s definitely extremely valuable.
I am saying the costs that are not accounted for, namely the effort spent by every not buying a product consuming an advertisement, is extremely high and outweighs the value of products sold. Moreover, there is no clear reason to think the persuasion of people in mass is good based just on selling more products. Finally, if a person is only persuaded to buy a different brand of product the value is effectively only the small marginal difference between brands.
Things like apps, media, or art can be more valuable without taking any more resources. Plus through greater efficiency, the same resources go much further. But it’s often easier to grow by just consuming more, so companies to that since they don’t really care. The sad thing is, I think we can have limitless growth if it’s slow and deliberate and conscious of it’s impact to the planet. But the current system doesn’t incentive that, instead everyone is flooring the growth pedal to catastrophic effect.
They take energy and memory on the local devices and in the cloud. Uploading and downloading also does. Better software often needs better (new) hardware. The developers take office space and hardware and energy. Do you want me to go on?
The bigger question for my is why growth is supposed to be a good thing. With all the technology, we could work less but on the whole, we work more.
But better ones don’t require any more resources than worse ones. So you can increase value with the same resource consumption.
The development of better ones does and so does design, advertisement, …
R&D resources are usually small compared to the efficacy improvements they allow. You don’t need advertisement. Though to achieve sustanability , you’d also need a very long life on products and almost complete recycling.
The topic is growth. There is no growth in sustainability. For your company to grow, you need new features, new customers, … People say this is achievable without resources, I doubt it. That’s what I’m saying.
You don’t need more customers, you could deliver greater value to those customers
Interestingly, better computer hardware is often actually less physical matter. What’s valuable about computers isn’t the amount of material, it’s the arrangement of matter. That applies to both hardware and software. A phone and that same phone smashed have the same number of atoms. That phone and an equivalent from 10 years earlier are pretty close in number of atoms. My monitors and TVs today are a tenth as many atoms as the ones I had years ago.
Buying a phone every year is still about five times the matter of buying a phone every five years. Also: it is quite cynical to count atoms while children work in cobalt mines. The question of resources is more complex.
There was an argument that marketing is the ultimate example of creating value without using raw resources by making an existing item more valuable.
Marketing takes human labor at the bare minimum.
It also consumes human labor when people absorb the marketing. This is an externality not accounted for in the cost of marketing, it is large, and it makes resources unavailable for more productive tasks.
Marketing is the distribution of information. Its value is not just a trick or something. You can argue we’re over valuing it, but it’s definitely extremely valuable.
I am saying the costs that are not accounted for, namely the effort spent by every not buying a product consuming an advertisement, is extremely high and outweighs the value of products sold. Moreover, there is no clear reason to think the persuasion of people in mass is good based just on selling more products. Finally, if a person is only persuaded to buy a different brand of product the value is effectively only the small marginal difference between brands.